NEW REALITY DOCU-SERIES, “FLY GIRLS,” CLEARED FOR TAKE-OFF ON THE CW

The CW Joins Forces with Virgin America for Series Following the Lives of Jet-Setting Flight Attendants

September 23, 2009 (Burbank, California) – “Fly Girls” is The CW Network’s new reality docu-series that takes a 360-degree look at the lives of the charismatic jet-setting flight attendants on America’s hippest new airline: Virgin America. The series will debut midseason on The CW.

“This show is about real, down-to-earth young women who happen to have landed in an exceptionally glamorous, high-flying career filled with exotic locations and handsome strangers,” said Kristen Vadas, Senior Vice President, Alternative Programming, The CW. “We’re thrilled to be working with Virgin America for this unique peek into a whirlwind lifestyle that shows how tough it is to be grounded when you work 35,000 feet in the air.”

Over the course of eight half-hour episodes, five beautiful Virgin America flight attendants jet from one glamorous location to the next, including Las Vegas, South Beach and New York City, while pursuing good times, great parties, adventure and love. From their shared home-base “crash pad” in Los Angeles, California, the young women will deal with work lives that include split-second decision-making, demanding and sometimes fascinating passengers, long hours in the air and layovers in interesting locales. Their personal lives are filled with romance, family, friendships and more than a few roommate conflicts.

“Since Virgin America launched, we’ve reinvented the experience of flying with beautifully designed mood-lit cabins, concierge-like service and a hip, sophisticated vibe that today’s travelers are looking for,” said Porter Gale, Vice President of Marketing at Virgin America. “We’re thrilled to work with The CW to show how our in-flight teammates are re-writing the script and bringing the style and fun back to flying.”

“Fly Girls” is from Collins Avenue Productions, with executive producers Jeff Collins (“Bridezilla 3, 4 & 5,” “The Exterminators”) and Colin Nash (“The Hills,” “The City”) and co-executive producers Larry Bond and Porter Gale.

Source: The CW Press Release