FACING FIRST-RUN SERIES, THE CW’S “TOP MODEL” STAYS COMPETITIVE, RANKING FIRST OR SECOND IN KEY DEMOS TOP MODEL
Ties for First with Females 12-34;Ranks Second in the Hour with Adults 18-34, Women 18-34, Women 18-49;
TOP MODEL Gains Week-to-Week with Target Young Women; Holds Steady with Adults 18-34, Persons 12-34 and Females 12-34
With an Original TOP MODEL and 90210 Encore, The CW Ranks Second on Wednesday Night with Young Women
October 9, 2008 (Burbank, CA) - Against an array of original competition, The CW’s hit AMERICA’S NEXT TOP MODEL ranked first its time period with females 12-34 (3.1/10-tie Fox), and was second, behind only Fox, in women 18-34 (3.2/10- just 0.1 behind “Bones”), adults 18-34 (2.1/7), women 18-49 (2.7/7) and persons 12-34 (2.0/7), according to preliminary live plus same day Nielsen ratings for Wednesday, Oct. 8, 2008.An original TOP MODEL and 90210 encore led The CW to second on Wednesday in the target demo of women 18-34 (2.4/7) and females 12-34 (2.3/7).
Source: The CW Press Release
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